News that Mercedes will offer US customers a paid OTA update that will allow them to increase power some models in the electric EQE and EQS line have generated heated discussion. An increase in power that will significantly improve the acceleration performance of these cars.
- Mercedes-EQ EQE 350 4MATIC: 215 kW to 260 kW – 0-60 mph acceleration from 6.0 to 5.1 seconds.
- Mercedes-EQ EQE SUV 350 4MATIC: 215 kW to 260 kW – 0-60 mph acceleration from 6.2 seconds to 5.2 seconds
- Mercedes-EQ EQS 450 4MATIC: 265 kW to 330 kW – 0-60 mph acceleration from 5.3 to 4.5 seconds.
- Mercedes-EQ EQS SUV 450 4MATIC: 265 kW to 330 kW – Acceleration from 0 to 60 mph from 5.8 to 4.9 seconds.
All for one $1,200 annual fee ($100 per month), even if it looks like a “permanent” purchase option may arrive in the future at a price not yet announced.
And for me European clients? Apparently, there is no good news at the moment. According to what a spokesperson for the German brand told Top Gear, this paid upgrade will allow the powertrain to increase its power levels. will not be available. We are talking about “legal reasonsNo exact details have been provided, but minor changes have been made as this update will not be offered to European customers.
Someone suggests that the problem might be with the subscription formula. In Europe, for example, Polestar is offering the Polestar 2 a power boost through an OTA update. But in this case, it’s a one-time purchase.
All that remains is to wait to understand more and see if Mercedes can overcome the obstacles that prevent it today from offering this paid option to its European customers in the future.
More and more manufacturers intend to use OTA updates introduce new paid features on cars. Mercedes, like many other automakers, is looking to generate steady revenue from subscriptions and options that can be made available through OTA updates, including future self-driving services, as they become available.
It is clear that in the coming years the offer of additional services will grow inside the cars, which can be turned on for a fee. We’ll find digital services, advanced driving assistance features, and the unlocking of some car features that are already in the hardware but not active (think of the BMW case we talked about in the past).
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Source: HD Motori
Ashley Fitzgerald is an accomplished journalist in the field of technology. She currently works as a writer at 24 news breaker. With a deep understanding of the latest technology developments, Ashley’s writing provides readers with insightful analysis and unique perspectives on the industry.