Audi, Brussels plant under threat. Too early to say goodbye to Q8 e-tron? July 10, 2024 1

Audi’s Brussels plant under threat closing. The reason must be found in the fall in demand for high-end electric vehicles and, in particular, the Q8 e-tron and Q8 Sportback e-tron models. The House of 4 Rings says that a final decision has not yet been made. In any case, Audi is seriously considering the possibility finish early compared to original plans production of the Audi Q8 e-tron line.

In fact, withincreasing the number of new models based on the PPE platform (Premium Platform Electric), the company notes a significant decline in demand for this electric SUV.

In addition to slowing sales of the Q8 e-tron, the Brussels plant solves some long-standing problems. The manufacturer says that the design configuration is difficult to change due to the plant’s proximity to the city. Audi also cites high logistics costs. Overall, production costs will be higher than at other plants.

In light of all these issues and after analysing the market situation, Audi is considering, as mentioned earlier, an early end to production of the Q8 e-tron range.


A final decision has not yet been made. The possible closure of the plant will also have strong social impact given that Currently, more than 3 thousand employees are at risk. This is what Audi stands for evaluation of possible alternatives use the plant for other activities. However, if alternative solutions are not found, the plant may effectively close.

A consultation process will therefore now begin to find solutions to reduce the impact on employment. Volkswagen Group says the costs associated with Audi’s decision, together with other unexpected costs in the second quarter, will impact its operating profit in 2024 by up to 2.6 billion euros. The operating margin forecast is down to 6.5-7% from 7-7.5%.

Author: Filippo Vendrame SOURCE

Source: HD Motori


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