This week, Professor Akie Iriyama of Waseda University Business School talks about issues based on management theory. I refer to the teacher’s book “Global Standard Management Theory”. However, this series can be easily read without this book.
Generation AI such as ChatGPT is rapidly being upgraded. However, Professor Iriyama points out that the evolution of “not only text but also images” is a “vertical” change, and what we should pay more attention to is the “horizontal” expansion. What is the content of that horizontal change? How will that change the industry?
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How ChatGPT will change the world
Hello, I’m Akie Iriyama.
Have you tried using ChatGPT yet? If you haven’t yet, go to the OpenAI site and try it once, and you’ll know what it’s all about.
This time, continuing from the last time, we will talk about how ChatGPT will change the world.
BIJ Editorial Department Tokiwa
Last time, Professor Iriyama said, “AI cannot make value judgments based on wisdom.” This means that in the future, this part will increase in importance in various industries.
Marcus Gabriel, known as a genius philosopher, said in his book, “Future companies should hire philosophers just as they hire accountants.” In terms of making the right decisions with Wisdom, it may be important to acquire the ability to think philosophically.
You’re right, it’s not that easy to decide what’s “right” or “wrong”. It is said that the future is the era of religion, philosophy, and thought.Countries, companies, and individuals need to learn more about religion, philosophy, and thought, and think hard about what kind of society they want to create in the future.I think.
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With that in mind, humanities courses will become more important in the future.
It really is. However, as in the past, it is meaningless to simply say, “I have knowledge of philosophy because I studied it.” Knowledge is easy to obtain. The problem is,Whether you can express your opinion based on your own subjectivityIt is That’s what ChatGPT can’t do the most.
What is the after ChatGPT world?
By the way, last time I announced my prediction that “language-related occupations” such as teachers would disappear, but I think this is just the beginning.becauseThe performance of language generation models like ChatGPT will continue to improve, and at the same time, horizontal expansion will beginIt’s from
In other words, everyone is currently using ChatGPT Ver.3.5, Ver.4 is already out, and it can be assumed that 5, 6, 7, and so on will be released in the future. In that case, ChatGPT itself will be more powerful. In addition to this “vertical change”, the horizontal axis will now pass through. in short,It becomes associated with another technology.
Going forward, ChatGPT will be “multimodal,” connecting with images, videos, and more. It will be possible to generate various means of expression at the same time, such as images and videos.
In other words, when we upgrade to 5, 6, etc. after this, when we say to ChatGPT, “Make this kind of video,” it will instantly create something like a movie. is expected. Documentaries, or at least things like animation, will become easier to make.
And since a generation AI like ChatGPT can be created quickly at a reasonable cost, not only OpenAI, which developed ChatGPT, but various companies are starting to create it. Google also released Bart. Additionally, Meta (formerly Facebook) will create a video-generating AI later this year. This is extremely strong when paired with ChatGPT.My guess is maybeMeta creates video commercials that play on Facebook, etc.I think.
As you know, digital advertising is effective by hitting the target audience with the target target at the target timing. Until now, advertisements have been created in advance and selected from among them. However, my prediction is that in the future, it will be possible to “create the most effective commercials for that person on the spot, almost automatically, and show them immediately.”
For example, the other day, Shohei Ohtani played an active role in the WBC, but if Darvish played an active role in the final, it should be possible to generate and run a commercial featuring Darvish on the spot.
When ChatGPT and IoT are combined…
That’s not all. ChatGPT will spread further horizontally. In other words, API plug-ins connect various software and ChatGPT. I don’t yet have an estimate of the jobs that will be lost due to the impact of the changes around here, but I think it’s going to be a cataclysmic change. A few years from now, it’s likely to be crazy.
On the one hand, change is an opportunity. I am an outside director of a venture company called Soracom, which is an IoT platform company, so I think that the flow of connecting ChatGPT and various software is an unprecedented big opportunity for Soracom.
The other day, when I asked the founding members of SORACOM, “No matter how you look at it, I think ChatGPT is good for us. What do you think?” What made me wonder was that one of the Soracom executives said, “Until now, IoT was said to be an abbreviation for Internet of Things, but it was actually just an Intranet of Things.. From now on, it will be IoT in the true sense.”
An intranet is the Internet within a company. For example, Komatsu’s world-famous construction equipment is controlled by a system called Smart Construction, but probably only Komatsu can control this.
However, if compatibility with various systems is born in the future, it will be possible to control Komatsu’s IoT system for construction equipment, for example, Toyota’s IoT and Fujitec’s IoT for elevators at the same time. hey. Moreover, it is flexible, instantaneous, and completely adaptable to changes in the situation. If this happens, the possibilities will continue to expand, and the world will change dramatically.
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It is true that IoT will be realized in the true sense of the word. Perhaps there will be a ridiculous number of jobs that will disappear along with that…
That’s right. Last time, I introduced various survey results of “future occupations”, but in fact, that list is incomplete, and there is a possibility that more and more occupations will disappear in the future, and the contents of jobs will change. Right now, everyone is only talking about “vertical”, but considering the expansion of “horizontal”, its influence is immeasurable, and I don’t know what will happen anymore.
If you think about it, in the early days of the Internet, there were only ISDN connections, which were a little thicker than telephone lines, and the image display speed was very slow. Now we can have stress-free conversations with Zoom, and we are in an era where we can watch movies online without watching TV even if we turn on the TV. We are in the early days of ChatGPT, so it means that similar changes are waiting for us in the near future.
BIJ Editorial Department Tokiwa
This is probably a story that affects every industry, so I don’t think everyone is someone else’s problem. You should prepare while imagining what your job will be like in the ChatGPT era.
Akie Iriyama:Professor at Waseda University Graduate School of Business Administration (Business School). He graduated from Keio University Faculty of Economics and completed the master’s program at Keio University Graduate School of Economics. After working at Mitsubishi Research Institute, he obtained a Ph.D. from the University of Pittsburgh Graduate School of Business in 2008. In the same year, he became an Assistant Professor at the Business School of the State University of New York at Buffalo. Since 2013, he has been an associate professor at Waseda University Graduate School of Business Administration (Business School). He has been in his current position since 2019. His books include “What are the world’s management scholars thinking now?”
(Composed by Kiyoko Nagayama, series logo design by Mio Hoshino)
Source: BusinessInsider
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