Lancia Pu+Ra HPE – electrical concept which represents Brand manifesto for the next 10 years in terms of design, sustainability, technology and electrification. Finally, after a series of small previews and teasers, the car manufacturer has unveiled this car that will inspire all future Lancia models, starting with the new generation Ypsilon.
In the concept, we find some aesthetic elements that can be seen in the specific sculpture that the brand presented at the end of November 2022 and which anticipated the new style of the car manufacturer. Thus, Lancia Pu+Ra HPE demonstrates a new design language that the manufacturer will follow in the creation of its future production models. The car is a 100% electric two-door coupe.
The front end is a modern interpretation of the Italian brand’s classic grille, with “Lancia” lettering created by a new typeface. Behind round lights stand out which are a reference to the Lancia Stratos. Among the headlights we still find the inscription “Lancia”. In addition, the rear window lines are reminiscent of the 1970s Lancia Beta HPE. Behind we also find some references to Aurelia and Flaminia.
The concept can also count on special round roof which allows you to get a wide panoramic view. The new Lancia logo also stands out on the Pu+Ra HPE, while a progressive green, a bluish green, has been used for the bodywork, which pays homage to the Lancia Flaminia Azzurro Vincennes. The car can also count on digital exterior mirrors and discs designed to optimize aerodynamics.
Lancia emphasizes that in the name of the concept we find abbreviation VPO, used for the first time on the Lancia Beta of the 70s. This meant High Performance Estate. Now that electrification is becoming more important to the manufacturer, HPE will stand for High Performance Electric.
The interior of the Lancia Pu+Ra HPE has been redesigned. developed in collaboration with Cassina For “create an environment inspired by the world of furniture“. Large glazing allows you to expand the feeling of space inside the cabin. The front seats were designed after the Cassina armchairs and are upholstered in ocher-coloured velvet. In the cabin, we also find round tables. , D/B).
The instrument panel is a single round glass element criss-crossed by clear cuts into which the new infotainment system is integrated. The steering wheel also has a small display that shows basic driving information.
And speaking of technology, the concept leads to debut of SALA (Sound Air Light Augmentation). This is a virtual interface that will control the audio, climate control and lighting functions so that the driver and passenger can adapt the environment inside the car with a simple push of a button or sound. vote.
You can choose from three modes: Immersive, wellness and entertainment. The first uses Stellantis Chamaleon technology and is able to “adapt” the atmosphere of the cabin in accordance with the external environment, adjusting sound, air and light accordingly. The second, instead, using the artificial intelligence support of Stellantis TAPE (Tailored Predictive Experience),”anticipates the different moods of the driver/passenger, reacting to their improved well-being due to a better atmosphere on board.
Finally, the third lets you take advantage of any waiting time, offering the option to stream a movie, play video games, or browse social media. Very interesting is the fact that SALA will be present on the new generation Lancia Ypsilon.
Much attention is also given to sustainability. 70% of surfaces that can be touched are made from environmentally friendly materials. For example, the concept door panels are covered with MARM\MORE, a material made up of 50% marble dust waste, recycled fabric, natural colors, soft to the touch and waterproof. The round rug, however, is made from natural wool. The entire rear of the car and the lower part of the cabin are made of velvety nubuck, made in Italy from a certified chain of custody, without chrome tanning.
What about technical specifications? Lancia hasn’t said anything about it, except that the goal is to offer cars more than 700 km of autonomy. Lancia Pu+Ra HPE can also count on Goodyear tires designed to optimize energy efficiency.
Thus, this concept anticipates much that we will see in future new Lancias. Speaking of new models, the automaker confirms that the new Ypsilon will arrive in 2024. The model that will both hybrid and 100% electric. From 2026, only new electric models will be launched, and in 2028, the arrival of the new Delta is confirmed, which causes a lot of curiosity. From 2028, Lancia will sell exclusively electric vehicles.
Therefore, it remains only to wait for news about the new Ypsilon, the first model of the automaker’s restart strategy.
Source: HD Motori
Ashley Fitzgerald is an accomplished journalist in the field of technology. She currently works as a writer at 24 news breaker. With a deep understanding of the latest technology developments, Ashley’s writing provides readers with insightful analysis and unique perspectives on the industry.